What Mappd does for this workflow

Mappd converts Meta Ads CSV and Excel exports to Excel format by remapping column names, reformatting dates, and converting currency values. For this workflow: Campaign name → Campaign; Link clicks → Clicks; Amount spent (GBP) → Spend (£ stripped). Processing is entirely client-side — no file data is transmitted to a server. Typical run time: 3 min.

6 source columns handled
5 transforms applied
3 min typical run time
Free to use
Marketing · Meta Ads to Excel

Meta Ads → Clean Excel report. Same format every time.

Upload your Meta Ads export. The column mapping loads automatically. Download the Excel-ready file in 3 min.

"Meta calls spend "Amount spent (GBP)". Google calls it "Cost". Every week you manually align two platform exports before you can show a stakeholder a combined report."

Free to use · No card required · Processing in your browser

Go from 6 min manual work to 2 min with Mappd.
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v2.4
Change summary
5 columns renamed to match Google Ads report format
3 spend values stripped of £ symbol
3 impression counts stripped of commas
3 dates reformatted to ISO
Download excel-import.csv

Column transformations applied

Campaign name → Campaign
Link clicks → Clicks
Amount spent (GBP) → Spend (£ stripped)
Results → Conversions
Day → Date (ISO)

Frequently asked questions

How do I convert a Meta Ads export to Excel format?

Upload your Meta Ads CSV or Excel file to Mappd. The Meta Ads to Excel recipe loads automatically and maps your columns. Review the changes and download the converted file. The process takes under 3 min.

What columns does this recipe rename?

Campaign name → Campaign. Link clicks → Clicks. Amount spent (GBP) → Spend (£ stripped). Results → Conversions. Day → Date (ISO).

Does my file get uploaded to a server?

No. All processing happens entirely in your browser using client-side JavaScript. Your file's data is only sent to Mappd's servers if you save the conversion to your history, and you can delete it any time.

Is this free?

Yes. Mappd is free to use, with no card required. The free tier includes 3 saved recipes and unlimited rows. Pro (£15/month) lifts the recipe limit and keeps your last 50 conversions. AI column matching is on Pro+ (£25/month).

What file formats does Mappd support?

CSV, TSV, XLSX, XLS, and ODS. Mappd handles encoding issues common in Meta Ads exports, including Latin-1 encoding, title rows above the header, and blank rows in the data.

Try it on your actual file.

The Meta Ads to Excel recipe loads automatically. Drop your file and it maps in 3 min.

Open Mappd with this recipe →

Free to use · No card required · See pricing